职场人生，从职场英语开始

问题：

　　How do you usually prepare for a conference?

　　Do you find it easy to talk to new people at a conference? Why or why not?

　　At a conference, how do you decide which sessions or workshops to attend?

　　（回复关键词“商务英语”，查看往期内容）

Tran

Hello and welcome back to the Skills 360 podcast. I'm your host Tim Simmons, and today I want to talk about how to get the most out of a conference.

The digital age has changed the way we communicate and build relationships. Andwhile it's great to be able to connect with someone on the other side of the world by email, phone, or chat apps, face to face contact is certainly not dead. In fact, in this hyperconnected world, face to face contact is even more valuable, and one of the best opportunities for face time is at a conference.

数码时代改变了我们沟通和建立关系白酒企业经销商大会暖场视频文案的方式。尽管能够通过电子邮件、电话，或者聊天应用软件与在世界另一端的人取得联系，是件很了不起的事，面对面的接触也绝非已经荡然无存了。事实上，在这个超连接的世界，面对面的交流甚至更加珍贵，而获得面对面的时间的最好机会之一，是在会议上。

Getting the most out of a conference begins before the conference, when you plan your trip. In many cases, you'll have the option to stay at the conference venue. If so, it's worth it. And if not, then stay as close as possible. You don't want to miss out on any action because you're spending time getting to and from the conference. Andthere's lots of informal networking opportunities that can happen spontaneouslyaround the conference location. You want to be able to capitalize on those opportunities as much as possible.

充分利用好一次会议，开始于会议之前——当白酒企业经销商大会暖场视频文案你计划你的行程时。在许多情况下，你可以选择待在会议所在的地方。如果可以，这样做很值得。如果无法如此，那就待在离会议地址尽可能近的地方。你可不想错过任何活动，因为你花了时间前往会议，还要花时间开会。在会议周边，有许多非正式的社交机会，可能没有预兆地就发生了。你想要能尽可能多地利用好这些机会。

Conference preparation also meanshaving an early look at the agenda or lineup oftalks and deciding which ones you want to attend. You might choose based on the topic, or because you want to meet the presenter. But don't pack your schedule. Leave some time open for a tete a tete with a prospect or a potential partner.

会议准备也意味着，要提前过目一下议程，或者与会谈论人员的名单，确定你想要参加哪些讨论的会场。你可能根据话题的内容来选择，或者处于想要见某个演讲者的目的而选择。但是不要让你的行程安排太拥挤。空出一些时间，和潜在客户或者潜在合伙人来次私人的谈话。

Now,you've probably seen people at conferences ducking out of presentations to take phone calls or madly sending emails during breaks? Don't let that be you. If at all possible, carve time out of your schedule to be truly present at the conference. Let colleagues know you'll be busy so they don't inundate you with email.

现在，你可能已经注意到，会场上有些人偷偷在趁演讲时溜走去打电话，或者在休息时间疯狂地发电子邮件。不要让自己成为这样的人。尽肯能地从行程中挤出一段时间，真正让自己融入会议。让同事们知道你在忙，于是不会用邮件淹没你。

You've probably also seen people racing around trying to locate a phone charger, or apologizing because they don't have any business cards on them. These are definitely things to avoid. Come prepared. Make sure you have all the tech and business cards you might need.

你可能也注意到，有些人在快速地跑动着，试图找个手机充电器，或者因为没有随身带名片而不停道歉。这些事情完全可以避免。有准备地而来：确保你准备好了所有的技术，以及可能用得上的名片。

So, imagine you've done all you should to prepare and you show up on the first day at the registration table. You get your name tag and your conference package and… now what? Well, I'd like to share some “dos” with you today. And in our next lesson I'll go over some important “don'ts.”

好了，想象一下，你以及备齐了所有需要准备的东西，你出现在第一天的登记台。你拿到了名字卡牌，会议包，以及... 然后呢？是的，我想和你们在今天分享一些“要做的事情”。下一次课，我会过一下一些重要的“不能做的事情”。

What kind of“dos”am I talking about? Well, mynumberone suggestion is to get outand meet people. If all you want is information or learning, then you can do that online, or in a class. A conference is one of the absolute best networking opportunities around. So don't be shy. Be the first to break the ice. Other people will appreciate it. That conference room is full of potential customers and collaborators. Go find them. Be personable. And in every conversation try to establish a personal connection or something in common.That might mean a place, an interest, a mutualacquaintance, or an opinion on one of the speakers.

我说的“要做的事”是怎样的呢？是的，我首先给你们的建议是走出去，和人见面。如果你只想要获取信息和学习，你可以在网上，或者教室里得到。参加会议绝对是最好的社交机会。所以不要羞怯。做第一个打破僵局的人。其他人会欣赏你这么做。会议厅里满是潜在客户和合作者，去发现他们。展示你的风度。在每次的谈话中，尽量建立个人联系，或者和对方的共同点——那可能意味着一个地方，一种兴趣，一个共同的熟人，或者一个对于演讲者相同的选择。

Speaking of speakers, it's a great idea to use the topics of their talk or workshop asa starting point for a conversation. And one thing you should do that will help you absorb and process what you learn is to take notes. Don't assume you'll remembereverything you hear. Taking notes will also help you ask good questions at the endof a talk or presentation. That's one way you can stand out, make an impression on people, and build a connection with the presenter.

谈到演讲者，利用他们讲话或者研讨会的主题作为交流的开始，是个很不错的点子。你应该做的一件事，同时也能帮你理解和消化所学的东西，是记笔记。不要以为你能记住所有听到的内容。记笔记还能帮你在讲话或演示的最后，提出好问题。这是你脱颖而出的一个方式，给人们留下深刻印象，并与演示者建立连接。

Asking questions is part of a more general bit of advice: participate! That doesn't just mean in workshops or sessions. You should also be engaged via social media, by posting on the event's website as well as your own. It also means getting involved in social activities after hours. A lot of great business is conducted, and relationships built, at the pub.

提问是一个更宽泛的建议的一部分：参与。这不仅意味着参与研讨会或者会议部分，你还应通过社交媒介，在活动网站以及自己的网站上发布信息，进行参与。它还意味着让自己花数个小时参与社交活动。在酒吧，可进行众多的商务活动，建立关系。

But, let me give you one don't in advance of our next lesson: don't overdo it at the pub, especially early in the conference. If you have so much fun that you miss half the next day, you're wasting an opportunity.

但是，让我提前于下节课告诉你一个“不要做的事”：不要在酒吧过分玩乐，特别是在会议的早期阶段。如果你玩的太开心，你会错过第二天中的半天，你在浪费机会。

Okay, I've talked about the importance of good preparation, staying close to theaction, and making sure you have everything you need so you’re not scramblingduring the event. I've also given you some advice for during the event, especially around networking, taking notes, and participating in everything the conference has to offer. Tune in next time and I'll cover some things to avoid, and talk about some important conference follow-up activities.

好了，我已经谈了这些事情的重要性：一个好的准备，待在接近活动的中心，确保你备好了所有需要的东西，以免在会议中匆匆忙忙找来找去。我也给了你们一些参加会议时的建议，特别是社交，记笔记，参与会议所有提供的活动。下次回来，我会谈及要避免做的事情，以及一些重要的会议跟进活动。

So long. And see you again soon.

　　Vocabulary

　　To get the most out of something: to use or enjoy something as much or as effectively as possible; “You should really do all the assignments if you want to get the most out of the course.” 充分利用某物

　　Hyperconnected: using the Internet and mobile devices widely or frequently; “In this hyperconnected world, many employees feel they have to answer email outside oftheir regular work hours.” 广泛或频繁使用因特网或手机设备，超连接

　　Face time: time spent with a person, as opposed to communicating on the phone or online; “Although phone and email are useful, I find that nothing is better than face time for building relationships with clients.” 面对面的时间

　　Venue: the place or location of an activity or event; “We’ve decided to use the City Art Gallery as the venue for our big product launch.” 活动地点或地址

　　Action: the exciting activity or events that happen in a place; “I enjoy living downtown because that's where all the action is, both in business and in night life.” 令人兴奋的活动或事件

　　Spontaneously: without planning; “Some of my best marketing ideas come to me spontaneously while riding the bus or walking.” 自发地

　　To capitalize on something: to use an event or situation to gain an advantage; “Business networking events are great if you actually capitalize on the opportunity by talking to different people.” 利用某个事件或形势

　　Lineup: a list of people who will perform or present at an event; “I've had a look at the lineup of presenters at the conference and there are some pretty big names coming.” 出席某个活动的人的清单

　　To pack something: to fill something; “Jack Welch is such a well-known speaker I’m sure we can pack the concert hall for his talk.” 填充某物

　　Tête-à-tête: a private conversation; “Listen Jack, if you've got time later I’d love it if you could come by my office for a little tête-à-tête.” 私人谈话

　　Prospect: a potential customer; “I came out of that trade fair with a big list of great prospects who really seemed interested in our products.” 潜在客户

　　To duck out of something: to leave a place or event quietly or without being noticed; “I’ll be at this afternoon’s meeting Sofi, but I’ll have to duck out around 3:00.” 偷偷从...溜走

　　Madly: in a wild, excited, or intense way; “With only 20 minutes left before the presentation, Bonnie was madly trying to get all the information packages printed.” 疯狂地，剧烈的

　　To carve out time: to create or find time for something; “I know you’re busy Carlos, but it’s so important to carve out time each day for exercise or relaxation.” 挤出做..事的时间

　　To inundate: to send or give too much of something; “Since the newspaper ran a profile on our company, our receptionist has been inundated with calls about ourservices.” 发出或给出太多...， 淹没

　　To race around: to movevery quickly; “I don’t know where Jose gets his energy. He’s always racing around getting twice as much done as anyone else.” 快跑

　　Dos: suggestions about what you should do in a situation; “In my first chat with clients, I like to give them a brief list of dos when it comesto personal investing.” 要做的事

　　Don’ts: suggestions about what you should not do in a situation; “With 20 years of experience, I can share some important ‘don'ts’ for new salespeople.” 不要做的事

　　Shy: nervous, quiet, or embarrassed in social situations; “Paul has really transformed from a shy and awkward young college grad into a confident and outgoing salesman.” 社交场合中紧张、安静或尴尬，羞怯

　　To break the ice: to do or say things that make people feel more comfortable in social situations; “At the beginning of the session, the facilitator had us walk around and talk to each other participant just to break the ice.” 打啵僵局，暖场

　　Personable: friendly and easy to get along with; “Listen, if you’re having difficulty, just ask Verne for help. He’s easily the most personable guy in the office.” 容易相处的

　　Mutual acquaintance: someone both you and another person know; “So Ivan, it turns out we have a mutual acquaintance: you know Hal Fuller, don’t you?” 共同的熟人

　　To absorb: to learn, understand, or take in new information or ideas; “Even though the speaker was engaging, I still find it hard to absorb so much information at once.” 理解、吸收新的信息或想法

　　To stand out: to be noticeable because you are different or better than others; “The job interview is your chance to say something meaningful to stand out from all the other applicants.” 脱颖而出

　　Pub: an informal place for drinking alcohol; “Every Friday after work a bunch of us head to the pub just down the street from the office for a drink.” 酒吧

　　To overdo it: to do too much of something; “You want to apply some pressure to close the sale, but if you overdo it the customer might be turned off.” 过分做某事

　　Close to the action: near the excitement or activity of an event or place; “I'm willing to pay extra for a hotel that's close to the action at the Consumer Electronics Show.” 接近某个活动的

　　To scramble: to hurry or try hard to get something; “I totally forgot I need to present at the staff meeting, so I'm scrambling to put something together.” 匆匆忙忙找，或者争夺某物

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